Since its launch in September 2017, the MASS EDEN BLOG has continued to grow its reach across the globe. The goal of changing the perception of green beauty and who uses it has been our “True North”. And, I’m happy to report that our efforts to accomplish this goal have been successful.
In an industry that’s focussed on the body care needs of women, the MASS EDEN brand is focussed on the needs of the skin and body of all consumers. Through our research, we’ve found that women aren’t the only consumers concerned with skin health. So, not only does the blog educate and promote wellness, the MASS EDEN BLOG also promotes inclusivity by targeting all readers – men, women and gender neutral.
The MASS EDEN BLOG is a resource where I want all people to feel comfortable asking self-care questions. My personal mission is to help others with a desire to use green products and/or sensitive skin be informed. I believe the continuing this approach will promote more growth in readership and spread the message that “wellness and self-care are for everyone”. The MASS EDEN BLOG is and always will be an educational, gender neutral space that focuses on wellness.